Posted by DIY Cosmetic Containers via Beauty Squad Marketing on January 18, 2017
Millennials build trust with beauty brands or particular products through online reviews and tell their parents, grandparents, friends and more.
67% of poll respondents said they’d be more likely to purchase makeup if it came with a tutorial on how to apply it.
For beauty brands who are still testing the waters of the virtual world, digital makeup presents a unique opportunity to connect with millions of consumers and offer a virtual try-on or demonstration; which can be delivered through video, live streaming or step-by-step pictorials..
Virtual makeup is quick, easy, and very accessible for consumers of all ages!